WISDOM · SOURCE-DERIVED · EN

Sheena Iyengar Quote

When companies try to guess what consumers want, they essentially make the choice for consumers.

Sheena Iyengar

Source: Quotables — alvations/Quotables (CC0 1.0 dataset)

Attribution status: source-derived · Publication status: needs-review

Explore more quotes by Sheena Iyengar or browse wisdom quotes.

If you believe this quote is incorrectly attributed or should be removed, see Copyright and quote corrections.