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Anita Elberse Quote

“If you are the record label who owns Lady Gaga, and you have a new artist coming up, you can say, 'Let's have the artist play just before Gaga.' Now you've exposed the huge Gaga audience to the new artist. It's similar to showing a trailer before a movie. The hit creates a hit.”

— Anita Elberse

Source: Quotables — alvations/Quotables (CC0 1.0 dataset)

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